Company History

Inventor Jerome Increase Case founded Case in Racine in 1842 to build threshing machines. Later, the company gained global recognition as the first builder of steam engines for agricultural use, eventually becoming the world's largest maker of steam engines.

By 1912, Case had established itself in the construction equipment industry as a manufacturer of road-building equipment, such as steam rollers and road graders. The company built its construction equipment business through several acquisitions, starting with American Tractor Corporation in 1957. By the mid-1990s, Case had expanded to become the world's leading manufacturer of light- to medium-sized construction equipment.

In 1999, Case merged with New Holland to become CNH Global, marketing several of the world's leading brands of construction and agricultural equipment.

Milestones

  • 1957 - Case purchased Indiana-based American Tractor Corporation, a small, privately held firm that was developing a hydraulically powered backhoe to attach to its crawler units. At the same time, Case was developing a prototype industrial-wheel tractor designed to accommodate a backhoe on the rear and a loader on the front. By the spring of 1957, Case successfully merged the technologies and introduced the landmark Case Model 320, the industry's first factory-integrated tractor loader / backhoe.
  • Also in 1957, Case began offering "in-house" financing solutions to its customers through Case Credit. Case Credit, which today is a division of CNH Capital, provides financial services to customers purchasing, leasing and insuring equipment through established dealer networks located primarily in North America, Australia and Europe.
  • 1969 - Case purchased the rights to produce multi-purpose skid steer loaders. Production began in Burlington, Iowa, but moved to Wichita, Kansas, in the 1980s.
  • 1982 - Case celebrated the 25th anniversary of the first factory-integrated tractor loader / backhoe with the introduction of the 580D.
  • 1988 - Case loader / backhoes were listed by Fortune magazine among the "100 Products America Makes Best."
  • 1992 - Case celebrated its sesquicentennial year and dedicated its new operations building at the company's headquarters in Racine, Wisconsin.
  • 1994 - Case made its initial public offering and introduced its new brand identity.
  • Also in 1994, Case signed a contract with Sumitomo Heavy Industries of Japan to make excavators for the North American market.
  • 1995 - Case initiated co-branding and supply agreements with several key suppliers, including Alitec Corporation, a leading manufacturer of power attachments; FFC, a major manufacturer of application attachments; and JRB Company, Inc., a manufacturer of high-quality quick couplers and attachments.
  • 1997 - Case acquired Bor-Mor and began production, sale and support of Case horizontal directional drills, including self-propelled models and the industry's only skid steer-mounted HDD unit.
  • In the spring of 1997, Case introduced its XT skid steers, the most powerful line-up on the market, with industry-leading lift, breakout force and hydraulic attachment capabilities.
  • 1998 - Case expanded its supply agreement with Sumitomo to offer excavator solutions to customers world-wide.
  • Also in 1998, Case became the first manufacturer to offer Ride Control on loader / backhoes, as well as the first to offer Ride Control on skid steers.
  • 1999 - Case merged with New Holland to become part of CNH Global, which markets several of the world's leading brands of construction and agricultural equipment.
  • 1999 - Case introduced a broad line-up of new products, including its C-Series wheel loaders, 60-Series horizontal directional drills, G-Series rough-terrain forklifts, 9007B excavator and 688G telescopic handler.
  • Aase celebrated production of a half million loader / backhoes, more than any other brand.
  • 2000 - Case introduced its new H-Series crawler dozers, featuring the Case-exclusive PowerTurn, redesigned transmissions and components engineered to withstand extreme wear and tear.
  • In 2000, Case also manufacturerd the 100,000th skid steer in its popular 1800-Series line.
  • And Case introduced its new M-Series loader / backhoes, with revolutionary improvements including the Pro Control System, exclusive backhoe hydraulic quick coupler, high-visibility cab and increased loader lift power.
  • 2001 - Case introduced the first of its CX excavators, powerful new "thinking machines," designed to enhance productivity through onboard intelligence features.
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